Path:Sino-US›› China News>> Today's Article››
Top newsmakers of 2014

8. Ice Bucket Challenge

Residents of Henan in China, which is experiencing a drought, protest against the Ice Bucket Challenge. Photo: Tencent News

Celebrities getting doused by buckets of freezing water turned out to be the hottest issue on China’s social media this year.

The challenge started after an American named Pete Frates posted a video on Facebook calling on his friends to douse themselves with cold water to raise awareness of amyotrophic lateral sclerosis (ALS), a debilitating neurodegenerative condition.

The move soon evolved into a viral campaign on China’s web sphere but also sparked controversy. People living in drought-stricken areas poured cold water on the stunt, citing it a wasteful PR exercise for some companies.

The campaign raised a record 8.5 million yuan but ended up in a row between two Chinese rare disease sufferers over the distribution of the money.

Ice Bucket Challenge stirs charity spat in China


Explore Hunan Promote Hunan
Related Stories
Share this page
Touched Sympathetic Bored Angry Amused Sad Happy No comment
About us

Rhythm Media Group is a multi-media company, operating a US-based Chinese daily newspaper, The China Press, and the paper's website - uschinapress.com (which has mobile-app version), as well as a Beijing-based English website Sino-US.com. The group boasts 15 branch offices across the US, and a number of cultural centers focusing on culture-related business in the North America, Chinese mainland, Hong Kong and Taiwan.

Launched in September 2012, the Sino-US.com is designed to serve as a bridge between China and the US, and to keep its readership inside or outside China better informed by providing news and insights on China's current affairs, culture, life, business, people and sports.

Our Partners

About us - Contact us - Copyright - Terms of use - Privacy policy

Copyright © 2012 www.sino-us.com All Rights Reserved

京公网安备11010802011260